Dump months

The dump months is a term used in the film community for the two periods of the year when there are lowered commercial and critical expectations for most new releases. Audiences during these periods are smaller than the rest of the year, so no tentpole movies are released. January and February are usually most commonly described this way, with August and September sometimes included. Releases during those times primarily include films that would have been released at other times of year had they done better at test screenings, films with less prominent stars, genre films (particularly horror), movies that cannot be easily marketed and films intended for a teenage audience, which has fewer entertainment options outside the home.